Self Help Classics

Think And Grow Rich
Step Four Specialized Knowledge

Hill cites examples of the lives of certain individuals in an offhand manner, as he alludes to the most important thing about knowledge.


Here it is plainly spoken: Knowledge, by and of itself, has little, if any, value.

You may find that shocking or, at least contrary to everything you've been taught, but it is true. Knowledge only becomes valuable in its application.

You may have heard that knowledge is power. Wrong. It is applied knowledge that begets power, wealth and the advancement of humanity.

The secret is in the application, not in the knowledge itself.

For years, I considered myself to be highly educated about success.

I wilfully ignored the evidence of my own lack of success, considering it a temporary aberration.

Once, I really got that it is the application, not the possession, of knowledge that produces results and went from average to highly successful in a matter of months.

To quote one of the wisest of teachers, Confucius:

Hill does point out, in the first paragraph of this chapter, of the self help classics, that although universities possess perhaps all of the aggregate knowledge of humankind, professors, for the most part, although surrounded by all this knowledge and though very knowledgeable, have themselves little or no money; while many people of little formal education go on to produce great wealth and great material advancements for all humanity.

He also alludes to, but does not spell out plainly, that the very best form of specialized knowledge, that a person who desires success and wealth can obtain, is the knowledge of how to become successful.

How sad it is to teach our children to aspire to success but not teach them how to get it.

We teach them that an education will bring them success and happiness, but neglect to tell them what specific education that is and further neglect to say that it is the application of the specific education that will bring success and happiness.

In this self help classic, Hill makes great use of the story of Henry Ford proving, in the courtroom, that although he was uneducated, he was not ignorant, because, as he said it,

There is no excuse for not being successful in any field, except that you are ignorant of the principles of success, or for some personal perversity, refuse to apply them to your life.

Step Three Auto-Suggestion

Step Five Imagination